Social Media and Plastic Surgery

I have to admit, I have never been into social media.  I do not go on Facebook as often, do not spend hours tweeting and following people on Twitter, and do not even utilize Youtube as much as I should.  My practice, Yager Esthetics, is very active on all of these fronts.  Why?  Because it is a way to reach out and connect with a new generation of patients.

When I founded Yager Esthetics in 1997, social media wasn’t even a blip on the radar.  I was busy building a practice and taking care of the Hispanic community, and did not give it a second thought.  As my practice expanded and grew, more patients were interested in connecting with me and what I did.  We expanded the website,, and then I started blogging every week.

Last year, we started our Facebook page for Yager Esthetics, as well as a Youtube channel and a Twitter account, (drjyager & yspany).  The response has been good, and we are now going to offer more to our followers and those who like us.

We have not even begun to tap the power of this outreach, and look forward to creating something special that lives up to the high standards that we have created with our Yspa Medi Spa and Plastic Surgery and Laser Centers.

So, visit our Facebook page, follow me on Twitter, and check out the videos on Youtube.  I promise to be more Social this year!

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